SPECAL (Specialised Early Care for Alzheimer's)

Fundraising Consultants at Charity Fundraising Ltd are delighted to welcome SPECAL as a new client.

There are currently 700,000 people with dementia in the UK, with an estimated two-thirds of them living in the community. With predicted numbers for 2025 being estimated at over a 1,000,000, health and social care staff and professionals are increasingly on the front line and there is a real imperative to offer patients and their families a portfolio of choices for managing this disease.

SPECAL  is a dementia care charity based at Burford in Oxfordshire and its work is increasingly impacting on treatment of dementia around the UK. SPECAL offers an innovative, groundbreaking and highly practical method of care, for managing dementia that will allow both sufferer and carer to maintain the highest possible quality of life, throughout every stage of the illness. A person with dementia will experience random and increasingly frequent memory blanks relating to recent events. Feelings, however, remain intact, as do memories of past events and both can be used in a special way to substitute for more recent information that has been lost.

The SPECAL method, devised and improved upon over many years by Penny Garner,  works by creating links between past memories and the routine activities of daily life in the present.  Central to the process is the SPECAL Photograph Album©: a metaphor which is used to demonstrate in a simple and accessible way how normal memory works, the impact of ageing, and the single dramatic change which occurs with the onset of dementia. SPECAL has been endorsed by the Royal College of Nursing and The Alzheimer’s Society.

Graham Parker, Director of Charity Fundraising Ltd said; ‘ We are delighted that Trustees of SPECAL have chosen Charity Fundraising Ltd to work with them towards the achievement of substantial revenue and capital funding  to support this remarkable work and to enable the impressive SPECAL method to be rolled out across the country. Increasingly Charity Fundraising Ltd is becoming the consultancy of choice in the field of Health and Social Care.’

Consultants at Charity Fundraising Ltd will research potential funders and draft applications for submission to Trusts, Foundations, High Net Worth Individuals, Lottery & Government funding programmes.

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